PositivityTools
Med Spa Websites

The quiet luxury of a website that books itself.

For aesthetic practices who want their site to feel like walking into the suite. Premium typography, spa-grade photography, Instagram-to-consult booking in under 60 seconds. $497 flat, 7 days, fully custom.

Built for aesthetic suites who already know their brand — we translate it online.

The honest problem

Most med spa sites are leaking money.

Instagram brought them in — your site sent them to a competitor

The client discovered you on IG, loved the reel, tapped the link in bio. Your site took 4 seconds to load, looked generic, and the "Book a Consult" button went to a form that asked 14 questions. They bounced and landed in the next studio's DMs.

Your treatment pages don't sell the outcome

Listing 'Botox' and 'Filler' isn't enough. The buyer is reading for reassurance, credentials, and what the experience feels like. Most med-spa sites read like clinical product catalogues. Yours should read like a curated editorial.

Consult booking is 5 steps when it should be 2

The buyer wants: pick a service → pick a time → done. Most spa sites have a form, then an email, then a follow-up call, then a calendar invite. By step 3 they've already booked the spa with the cleaner website.

How we fix it

A site that sells the consult without looking like it's trying.

  • Editorial hero — serif display, generous whitespace, spa-grade imagery
  • Treatment pages that read like magazine features, not price lists
  • 2-step consult booking (service → time → booked)
  • Practitioner bio block with real credentials + board certifications
  • IG feed preview + before/after disclaimers that legal will approve

See the work

See the med-spa site we'd build for you.

Below is the med-spa template — your brand, your treatment menu, your board certifications, your practitioner bios. Shipped in 7 days. Scroll the 7 directions below — pick your favourite, we build from there.

med-spas-demo.positivitytools.com
Live demo #01 — Fully built

Here's what your med-spa site will look like.

Open the live med-spa demo

Every direction is fully customisable — your brand, your copy, your photos, your services. Pick the one closest to your vision and we build from there.

Why we win

$497 lands between two bad options.

Most med spa shops compare agencies to DIY builders and pick whichever stings less. We built a third option.

Typical agency

$3,000+

+ $400/mo retainer

  • Nice design
  • Takes 6–12 weeks
  • Agency owns hosting
  • Pay forever to keep it live
  • Locked into their stack
PositivityTools

One flat build

$497

$1,500

One time. No retainer. Ever.

  • Premium design
  • 7-day delivery
  • You own everything
  • Free 2 months of SEO content
  • No lock-in, no monthly fees

DIY builder

$29/mo

+ $300/yr if you upgrade

  • Cheap
  • Takes you 40+ hours
  • Template — looks template-y
  • No SEO out of the box
  • Paying every month forever

The ranking plan

A beautiful site is required. Ranking content is what wins.

Med-spa buyers research heavily before they book. We publish 8 treatment-focused articles over 2 months — written with editorial polish, SEO-optimised, reviewed by a practitioner-facing editor — so your site becomes the trusted source in your market.

01Day 1–7

Your site ships with the SEO foundation

Schema markup, clean URL structure, meta tags written for your target searches, Google Business Profile wired in, service-area pages indexed.

The meat of it
02Weeks 2–8

8 niche-specific med spa articles published

We publish weekly — real answers to real searches your customers run. Each article targets a keyword your market actually types into Google, not AI filler.

03Month 3+

Traffic compounds — you're the authority

Your ranking keeps climbing after our 2 months wrap. You decide: continue on the $97/mo Growth Membership, write them yourself, or stop. Your site, your call.

What we'll write

Real searches, written for your market.

Month 1 · Week 1

Botox Cost: What You're Actually Paying For

1,500+ words · SEO-optimised · published to your site
Month 1 · Week 2

Board-Certified vs Not: How to Vet Your Injector

1,500+ words · SEO-optimised · published to your site
Month 1 · Week 3

Filler vs Botox: Which Does What

1,500+ words · SEO-optimised · published to your site
Month 1 · Week 4

First-Time Consultation: What to Ask

1,500+ words · SEO-optimised · published to your site
Month 2 · Week 1

Laser Hair Removal: Cost, Sessions, Real Timeline

1,500+ words · SEO-optimised · published to your site
Month 2 · Week 2

Microneedling vs RF Microneedling: Which for Your Skin

1,500+ words · SEO-optimised · published to your site
Month 2 · Week 3

Before Your Botox Appointment: 48-Hour Checklist

1,500+ words · SEO-optimised · published to your site
Month 2 · Week 4

Why Price-Shopping Botox Is Risky

1,500+ words · SEO-optimised · published to your site

8

Articles

1,500+

Words each

Weekly

Publish cadence

Human

Reviewed by Dave + Mark

All 8 articles, publishing, keyword research, editorial review — included in the $497. No monthly fees for the first 2 months. No upsell.

One price. Everything in.

A premium build. $497. Not a monthly retainer.

$1,500$497

Typical aesthetic-industry agency quote: $4,500 + $400/mo retainer.

  • Custom med-spa site (up to 6 pages)
  • Editorial design system (serif display, soft palette, spa imagery)
  • Treatment pages written as editorial, not price sheets
  • 2-step consult booking (Vagaro / Square / custom, your call)
  • Instagram feed + before/after block (legal-compliant)
  • 2 months of SEO articles targeting local searches
  • 1 round of revisions
  • You own everything — domain, code, copy, images
Skip the chat — secure checkout →

Not a fit after we chat? No charge. You only pay when Dave confirms and sends checkout.

Integrations included

We plug into the tools you already use.

No custom engine. No vendor lock-in. Your site talks to the industry-standard platform for your med spa business — set up and wired in before it ships.

Vagaro

Booking + POS + clients

Boulevard

Premium med-spa suite

Square Appointments

Free-tier booking

Google Calendar

Practitioner sync

Stripe

Deposit + payment

Klaviyo

Segmented email flows

Instagram

Auto-post treatments

Podium

Review auto-requests

Don't see yours? We wire in whatever you already use — just tell us on the kick-off brief and we connect it before launch.

The 7-day guarantee

Live in 7 days or your money back. Full refund. No arguing.

From payment to preview link in 7 calendar days. If we miss it — for any reason — we refund every dollar. No 'we were close,' no 'we had to wait on content.' Seven days.

Included — no upsell

$497 covers everything below.

2 months of SEO content

$388 value

Treatment guides, recovery walkthroughs, board-certified-vs-not explainers — the content aesthetic-buyers actually Google before booking. Keeps your rankings climbing.

Premium theme pack

$150 value

Full PositivityTools theme library. Useful if you add retail product sales, gift cards, or membership programs.

AI automation playbook

$97 value

Missed-call text back, consult-follow-up scripts, review requests after the service. Copy-paste automations you run yourself.

How we work

How we build for aesthetic practices.

7-day delivery, always.

Payment to preview in 7 calendar days. We miss it, we refund the full amount. No partial, no arguing.

You own everything.

Domain, source code, copy, editorial photography license — all yours. No retainer, no 'platform' you rent forever.

One revision round.

After draft one you get one round to refine — copy voice, treatment page order, imagery, practitioner bios. Most practices tweak 3-4 things and ship.

Human-reviewed, every word.

Dave or Mark reviews every page. Aesthetic buyers can smell generic AI copy instantly — we don't ship it. Your voice, your discipline, your suite.

Every question we get

What med spa owners ask before they buy.

You get one round of revisions to change anything — layout, copy, colours, photos, service pages, all of it. Most clients use the revision for 2-3 lines of copy. Some ship the first draft as-is.
Only 4 med-spa builds per week

A waiting list is the wrong flex if your site can't book.

Dave reviews every inbound within 24 hours. If there's a fit, the 7-day build starts the same day — quietly.